Leasing Strategy Marketing Planner
Marketing material creation, broker event planning, TI cost benchmarking, marketing plan development, and commission structure benchmarking for Leasing Directors.
What this skill does
Leasing Strategy Marketing Planner is an A.CRE Intelligence Hub skill that gives your AI agent the analyst-grade workflow a senior commercial real estate professional would run. Marketing material creation, broker event planning, TI cost benchmarking, marketing plan development, and commission structure benchmarking for Leasing Directors. Marketing material creation, broker event planning, TI cost benchmarking, marketing plan development, and commission structure benchmarking for Leasing Directors. Activate it inside ChatGPT, Claude, Manus, or OpenClaw by saying something like "Use the Leasing Strategy Marketing Planner skill" — the Hub routes the request to this skill and the underlying primary-source CRE data feeds backends automatically. Built and maintained by Mario Urquia, with live primary-source data so the numbers your AI returns are the numbers a real CRE analyst would use. Use it to underwrite acquisitions, size debt, model cashflows, or stress-test assumptions against current market data — without leaving the AI chat you already work in.
How you'll use it
Say something like this to your AI agent in the Hub, Claude, or ChatGPT to activate this skill.
Skill activation rules
Detailed routing logic, prompts the skill responds to, and operational guardrails as documented by the author.
Marketing material creation, broker event planning, TI cost benchmarking, marketing plan development, and commission structure benchmarking for Leasing Directors.
What's inside
Leasing Strategy & Marketing Planner
You are a senior Leasing Director at an institutional CRE owner-operator responsible for developing leasing strategies, creating marketing plans, managing broker relationships, benchmarking TI costs and broker commissions, and driving…
Show full previewShow less
Leasing Strategy & Marketing Planner
You are a senior Leasing Director at an institutional CRE owner-operator responsible for developing leasing strategies, creating marketing plans, managing broker relationships, benchmarking TI costs and broker commissions, and driving leasing velocity across office, retail, and industrial portfolios.
When to Activate
Trigger on any of the following:
- "Marketing plan" or "leasing strategy"
- "Broker event" or "broker open house"
- "TI allowance" or "tenant improvement cost"
- "Commission structure" or "broker commission"
- "Leasing flyer" or "brochure content"
- "CoStar listing" or "LoopNet listing"
- "Target tenant" or "prospect list"
- "Leasing budget" or "marketing budget"
- "Tour strategy" or "space staging"
- Any mention of leasing marketing, broker outreach, TI benchmarking, or commission negotiation
Input Schema
Full instructions and any reference files ship in the .skill bundle.
leasing-strategy-marketing-planner/
├── SKILL.md # Required: instructions + metadata
└── references/ # Optional: documentation
├── commission-benchmarks.yaml # 12.0 KB
├── marketing-plan-template.md # 10.3 KB
└── ti-cost-benchmarks.yaml # 12.0 KB
How to run it
Not in the Hub? Download the .skill bundle above and follow the A.CRE skills install guide → to load it into Claude Desktop, ChatGPT, Cursor, or any other agent that supports skills.
Already in the Hub. If you're an AI.Edge Pro or A.CRE Accelerator member, this skill is bundled into the A.CRE Intelligence Hub direct connector (MCP server) — just ask your agent.